After promoting Microsoft Edge on Windows 10 Start menu and Search, for rival browser queries, Microsoft is now using Bing to do the same, but this time very aggressive promotion where download Edge ad appears right at the center on Bing Search results page.
A few days back, Microsoft recommended Edge in Start Menu and Windows Search, and on Edge Add-ons store, those ads are gone.
Before you forget about them, Microsoft started showing large banner ads on Bing when you search for Firefox, Vivaldi, and Opera browsers on the same browsers with a message to “download new Microsoft Edge to get the best of the web”.
It’s worth noting that Bing doesn’t show advertisement at the bottom when you search for Chrome, but it still promotes Edge on top though.
If you search for Chrome or Firefox or other browsers in new Microsoft Edge, Bing says “you’re already browsing in the new Microsoft Edge”, this definitely takes you back to the incident where Windows 10 asked not to install Firefox/Chrome as you can use Edge.
You’ll also notice “Try the new Microsoft Edge” message on the Bing homepage in targetted browsers.
Microsoft Edge is already the second most used browser in the world, I am not sure Microsoft should promote Edge in this annoying way. It should attract users using other browsers for sure, but definitely this is not the way. What do you say?
Related articles:
Windows 10 starts showing new Edge browser ads in Start Menu
Windows 10 Warns User to open Edge instead of Installing Firefox
Windows 10 2004 Shows new Microsoft Edge download Ad on Search & Start Menu
Microsoft pulls Edge Promos against Rival browsers from Windows 10 and Add-ons Store
