Sites that don’t follow Better Ads Standards now paying price, apparently Google has started blocking ads on abusive sites they know so far in Chrome Canary and showing “ads blocked” notification in the address bar when users visit such sites and offer an option within the notification to allow ads on that site. We’ve seen the notification in desktop and mobile versions of Chrome Canary.
Google Chrome comes with ad filtering enabled by default, we’ve never witnessed or came to know about a site where ads are blocked by default, recently we reported about list of abusive sites (more than 6k)where Chrome ad blocker blocks ads automatically, today, when we visited one of such sites for testing purpose Chrome showed the notification minimized to an icon in address bar which on clicked revealed “This site shows intrusive or misleading ads”.
Desktop users see a notification icon in address bar similar to pop up blocker whereas an info bar will be displayed at bottom of the screen on Android Chrome. Google has written a blog post on how Chrome ad filtering works, you may want to check out that for more details.
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